Bloomsy Box Social Media Marketing
Bloomsy Box was looking to increase their visibility in the social media marketplace as well as drive more potential customers to their subscription service. We wanted to specifically highlight the “farm to table” delivery system, the commitment to sustainability, and the overall quality of each bouquet. We approached this through a series of static and video content.
I created a set of illustrations to bring the journey to life, we used these images in carousel ad sets on facebook and instagram where they regularly were among the top performers in click through and conversion rate. I also produced a campaign centered around mothers day and a 10% off promotion to create a sense of sentimentality and personality to the brand. This campaign consisted of static images and video content that showed off the surprise and delight factor of the unboxing process.
